Tag: Covid-19
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COVID-19 Fast Casual Case Study Part 2– Daypart Analysis
Your brand’s core customer profile and trade area is likely changing across dayparts—a post-COVID fast casual case study
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Intalytics Commentary: Retail Bankruptcies – Fast Forward
The last two months have seen several retail chains file for bankruptcy (Art Van Furniture, Modell’s Sporting Goods, True Religion, and most recently J.Crew ), with speculation that many more may follow in the weeks and months ahead including J.C. Penney.
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COVID-19: Fast Casual Deep Dive
A time-series study of consumers visiting a national fast casual operator with more than 1,000 locations shows clear evidence of a post-pandemic shift in both the core customer profile and the drive-time trade area.
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Measuring the Impact of COVID-19: Restaurants
As part of our continuing series measuring the impact of COVID-19 on consumer behavior, Intalytics has most recently leveraged mobile device data Massive Mobile Data, or MMD, to measure the impact that the pandemic is having on the restaurant industry.
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Predictive Analytics in the Time of COVID-19
Intalytics’ bread and butter is developing and leveraging predictive analytics to assist companies in making long-term capital investment, customer acquisition, and valuation decisions.
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The Coming (Permanent) Shift in Consumer Behavior: What Marketers Should Plan for Next
Jim Sellers leads Intalytics’ Marketing Solutions practice. His extensive experience in applying geo-spatial and predictive analytics to improving marketing ROI across multiple industries and brands gives him a unique perspective on today’s challenges.
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Measuring the Impact of COVID-19: Airport Terminal Traffic
Through a combination of shelter-in-place orders, changing corporate policies on travel and work from home, and attempts to avoid contracting COVID-19, how we move around the country has changed drastically in just a few weeks.
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Measuring the Impact of COVID-19: Grocery Cross-Shopping Through the Peak
As we continue our series of posts on shopping trends in the grocery space, leveraging Massive Mobile Data or MMDalso allows Intalytics to measure consumer cross-shopping activity – specifically for this analysis, trips by mobile device owners to more than one grocery store.
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Measuring the Impact of COVID-19: Grocery Deep Dive
As a follow up to our initial blog post focused on grocery trends at a national level in the U.S., we have expanded our analysis to include…
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Intalytics Commentary: The Dean & Deluca Bankruptcy
The venerable New York food emporium Dean & Deluca filed for bankruptcy in late March 2020, one year after shuttering all of its U.S. stores. It is somewhat ironic that their bankruptcy filing coincides with the greatest boon ever experienced by U.S. supermarkets, but their fate was sealed long before the first coronavirus case was…