Real Estate Solutions

Forecast Studies

Open sign in store front.

Forecast Studies – Our Holistic Assessment of Potential Performance

Clients often retain Intalytics to conduct forecast studies for proposed locations, either using the custom models that Intalytics has developed for a client or through ad hoc analysis that Intalytics conducts at a client’s request. This approach has proved beneficial to organizations that evaluate and open a limited number of units annually, as well as to organizations that prefer to outsource their market-planning and forecasting needs. Forecast studies are generally conducted in one of two distinct manners:

In-Office Forecast Study

Intalytics generates a forecast for a proposed location using a combination of the forecasting models and ad hoc analysis and conducts an in-office audit of the applicable forecast. Our analysts review and adjust, as appropriate, the modeled trade area proposed for a location. They then audit the applicable forecast for each trade area sector, using the actual performance of existing client locations in comparable situations as a benchmark. They also consider any known site characteristics in the forecasting-study development process.

Fielded Forecast Study

In addition to all analysis aspects described in the in-office forecast study, an Intalytics analyst visits the proposed site and assesses accessibility, site and situational characteristics, co-tenancies, competition, surrounding demographic profiles, and other relevant factors that may impact performance.

    Let’s talk about our solutions.

    Intalytics offers the very best in intelligent analytics by creating customized solutions for our clients. Contact us today with your business questions and needs.

    Contact Form

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.