Grocery

Successful food retailing is predicated on providing exactly what local consumers need, in a location that is both convenient and accessible. The factors that impact successful store performance can vary significantly based on whether the operator is a conventional grocer or a specialty food retailer.

Intalytics understands the unique nature of these distinct formats, customizing the analytical services and solutions provided for each. Conventional grocers benefit from our fielded forecasting services, providing boots on the ground insight into the performance of local competitors and other factors that assist in quantifying the potential associated with new store deployments, as well as whether existing stores should be replaced or remodeled.

Specialty grocers tend to appeal to specific consumer populations, rendering the traditional gravity modeling approaches used for conventional grocers largely ineffective. A more nuanced understanding of trade area extent, the demographic and psychographic makeup of consumers served, direct and indirect competitive impacts, site and situational characteristics, and other factors combine to form custom forecasting models used to inform real estate strategy and decision-making.

A partnership with Intalytics will ensure that an analytics firm with significant food retailing experience develops a customized solution that incorporates relevant third-party datasets and the appropriate modeling techniques.

Successful food retailing is predicated on providing exactly what local consumers need, in a location that is both convenient and accessible. The factors that impact successful store performance can vary significantly based on whether the operator is a conventional grocer or a specialty food retailer.

Intalytics understands the unique nature of these distinct formats, customizing the analytical services and solutions provided for each. Conventional grocers benefit from our fielded forecasting services, providing boots on the ground insight into the performance of local competitors and other factors that assist in quantifying the potential associated with new store deployments, as well as whether existing stores should be replaced or remodeled.

Specialty grocers tend to appeal to specific consumer populations, rendering the traditional gravity modeling approaches used for conventional grocers largely ineffective. A more nuanced understanding of trade area extent, the demographic and psychographic makeup of consumers served, direct and indirect competitive impacts, site and situational characteristics, and other factors combine to form custom forecasting models used to inform real estate strategy and decision-making.

A partnership with Intalytics will ensure that an analytics firm with significant food retailing experience develops a customized solution that incorporates relevant third-party datasets and the appropriate modeling techniques.

“Our partnership with Intalytics has been an integral component of our larger store expansion strategy in the U.S. Having reached a critical mass of stores, we turned to Intalytics in an effort to ensure that future growth occurs in an informed manner. The combination of insights generated by way of their predictive models and utilization of the SiteIntel platform provides our teams with the confidence needed to make informed real estate decisions and a roadmap for new store deployment opportunities, all while working to mitigate potential risks associated with sites and trade areas of interest.”

Dan Gavin

VICE PRESIDENT, REAL ESTATE

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