Customer Profiles
Customer Profiles – An Essential Element of Your Marketing and Brand Strategy
Intalytics’ Customer Profiles help you drive revenue and reduce expense by ensuring a tight fit between your customer’s needs and your brand’s value proposition. Profiles serve as the basis for predictive customer and prospect models, creative strategies, promotions channel decisions, marketing resource allocation, identification of most valuable customer segments, and many other applications critical to marketing success.
Our profiles deliver comprehensive insights into who your customers are, where they live, and what they’re worth. We match your available customer data with thousands of demographic, financial, psychographic, behavioral, attitudinal, and geospatial data points to enable the broadest and deepest understanding of your customer base — all with high levels of statistical confidence.