Dave Huntoon, Intalytics principal and co-founder, was recently interviewed in an article for Shopping Centers Today, a trade publication produced by the International Council of Shopping Centers (ICSC.) Dave contributed expert

Intalytics and CAP, a location intelligence company, have finalized an exclusive partnership focused on combining massive mobile data with shopping center databases in an effort to inform location-based decision-making.  As a result of this partnership, CAP (Competitive Analysis Professionals)

Intalytics' clients are reaping the benefits of our integration of Massive Mobile Data into our analyses. Beyond the more traditional applications of this data in solving for real estate and marketing business questions, Massive Mobile Data also offers an ability to gain real-time insights into

One of the benefits of having worked in the predictive analytics industry for more than 40 years is the ability to put current retail trends in perspective. There has been a significant amount of press during the past two years concerning the ongoing impact of e-commerce and other economic

Intalytics is pleased to announce that Dave Huntoon will speak on the topic of massive mobile data as part of STI’s annual PopStats Research Conference (March 27-28 – Austin, TX).  Dave will lead a session on Tuesday, March

Pundits and forecasters in the retail industry have been predicting the demise of the regional mall since the first dot.com boom in the early 2000s. There are several key factors that have contributed to these prognostications – the continued growth of e-commerce and corresponding demise of

What is Massive Mobile Data?
Retailers, restaurant, and service providers are abuzz over an emerging technology, known as Massive Mobile Data (MMD), and its uses and applications with respect to better understanding customer profiles, shopping habits and patterns, customer

We have written before about the significant value that massive mobile data (latitude/longitude coordinate data from location-enabled mobile devices) can provide in the development of sales forecasting models. In addition to providing consumer insights for clients who do not have access to

For restaurant operators, franchisees, private equity firms and others, the upcoming Restaurant Finance Development Conference (November 14-16) promises to be an action-packed event.  As a proud sponsor of RFDC, we at Intalytics look

Intalytics is pleased to announce that Dave Huntoon will speak on the topic of massive mobile data as part of the upcoming ICSC Research Connections Conference (October 16-18 – Austin, TX).  Dave

The retail predictive analytics industry has seen several technology and data innovations over its history that have been truly revolutionary, including:

  • Geographic Information Systems – the ability to manipulate vast amounts of geographic data on an automated basis

The entire Intalytics team would like to thank our clients, prospective clients, business partners, vendors and others for a fantastic 2016 ICSC RECon!  We enjoyed a 35% increase in meetings from 2015, providing further evidence that our value proposition is resonating across the retail

The grocery industry represents a case study in diversification over the past 30 – 40 years. Not racial or ethnic diversification, but an evolution to better address different consumer desires. Part of this change is attributable to the increasing fragmentation of the American consumer, and part

Many events coincide with the arrival of spring – from March Madness, the Masters and the return of baseball, to Easter egg hunts and the greening of lawns.  For those of us who work in the real estate industry, spring also reminds us that it is time once again to begin planning for another

One of the most significant trends in retailing over the past 10 years has been the steady growth of e-commerce. The contribution of e-commerce to overall retail sales has tripled over that period – from 2.5% in 2005 to 7.3% in 2015. Some sectors (such as books and music) have been completely

With the explosion in both “Big” and “Massive Mobile” Data, driven by highly sophisticated data acquisition technologies and methods, the ease with which consumer data can be collected, sourced and stored can feel equal parts tantalizing and overwhelming.  Absent an analytical approach to

The 2015 Christmas season turned out to be a challenging time for many retailers in the U.S.  Online sales continued to grow, while brick-and-mortar sales were disappointing for many operators.  One retailer under particular stress this year is Barnes & Noble.  The pressures facing them are

I am proud to have the opportunity to write the first blog on behalf of Intalytics.  Our company has experienced significant growth, particularly over the past two years.  We want to take this opportunity to share with you what, in our opinion, are the key factors driving our success.